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JR Lay has consistently challenged my thinking—especially around business strategy and decisive action related to both business and family goals. His insight and character have made a lasting impact on my life and work.

James Robert is so good at getting to the personal side of business. What holds us back from business growth? What drives us to succeed? What does it mean about our personal life and growth? There is beauty in the vulnerability and openness from him.

JR challenged the way I was thinking about my content strategy, and it changed everything. I now have a podcast that feeds all of my social media and is fueling themes for a book. I'm grateful for him sharing what he's learned with me.